It is the role of CSSA staff to implement communications and media relations programs on behalf of the association in order to ensure positive outcomes in the areas of media relations, public relations, marketing and fund development.
Objectives
- Increase visibility and understanding of CSSA mission, purpose and initiatives
- Strengthen relationships with stakeholders
- Increase revenue and involvement from public and private sources
- Remain transparent to the public
Audiences
- CSU students and their families
- CSU systemwide and campus administration
- Industry partners (statewide student associations)
- Local, regional and state government
- Corporations and community organizations
- Organizations committed to social justice
- Organizations promoting sustainability
